Search & Content

Content Marketing

Content only earns its keep when it does three jobs at once: rank for something a buyer searches, answer the question better than the current result, and move that reader toward an enquiry. We plan against search demand and your sales team's actual objections, then produce to a standard that stands up next to your competitors' best work.

Starting from

₹12,000per month

Typically four to eight SEO-optimised articles per month. Pillar pages and gated assets are quoted per project.

Typical timeline

Audit, strategy and first briefs approved.

Why it matters

What you actually get out of it

01

Written against real search demand

Every brief starts from a keyword cluster with measured volume and commercial intent, not from a brainstorm of topic ideas.

02

Answers the objections that stall deals

We interview your sales team and turn the questions that slow down deals into content they can send mid-conversation.

03

Built to convert, not just inform

Internal linking, relevant CTAs and offer placement designed in from the brief stage rather than bolted on afterwards.

04

Consistency without hiring

A predictable publishing cadence without the cost and management overhead of an in-house content team.

Process

How the engagement runs

1Week 1–2

Content and keyword audit

Inventory existing content, score it against target queries, and identify what to update, consolidate or retire before writing anything new.

2Week 2–3

Strategy and calendar

Topic clusters mapped to funnel stage, pillar pages identified, and a rolling calendar agreed.

3Ongoing

Brief, write, review

SEO-briefed drafts written by specialists, edited against your voice, and reviewed by you before publishing.

4Quarterly

Refresh and expand

Existing pieces updated to defend rankings; winning clusters expanded with supporting articles.

Deliverables

What lands on your desk

  • Content audit with keep, update or retire decisions
  • Topic cluster and pillar page architecture
  • SEO content briefs with target queries and structure
  • Long-form articles, guides and landing page copy
  • Editorial calendar and publishing workflow
  • Internal linking strategy
  • Quarterly content refresh programme
  • Performance reporting by cluster

Timeline

What to expect, when

  1. Weeks 1–3

    Audit, strategy and first briefs approved.

  2. Month 1

    First articles published and indexed.

  3. Months 3–4

    Clusters start ranking; early organic conversions.

  4. Month 6+

    Library reaches critical mass — compounding traffic and assisted conversions.

Pricing

Transparent from the first conversation

This is our recommended starting price — the number we'd quote by default. Scope moves it up or down, and we'll tell you which before you commit to anything.

Content Marketing — from

₹12,000per month

Typically four to eight SEO-optimised articles per month. Pillar pages and gated assets are quoted per project.

FAQs

Content Marketing — common questions

Next step

Let's see whether content marketing is your biggest lever

Book a 30-minute call. We'll look at your situation and tell you honestly whether this is where your budget should go.